In the context of attempts to avoid war antitrust with the European Commission put forward a proposal for the company Google distinguish information that comes from self-service within the search results pages in its engine, according to people familiar with the proposal.
According to the proposal, the Google will put its brand on the information maps or stock prices provided by or flight details, or any other piece of information returned from the other services with the search results, and in an attempt to remove the concerns of the Commission that Google is pressing unfairly to the exclusion of other information services specialist on the Internet within the search results on its engine.
However, this idea -hsp what the Financial Times newspaper reported on Moukaha- found the objection of some of the fiercest competitors of the company who believe that he is still able to steal Google traffic on the Internet by promoting its own services more than other services.
And sees Ben Edelman, an associate professor at Harvard University, and a critic of the practices of Google in search advertising, it "can still Google put its competitors on page 35 (of the results), and therefore, any solution must go beyond that."
The practice of injecting Google answers from other services directly at the top of search results pages -aly for example by placing equity indices of service "Google Finance" at the top of the page, where most users clicks I. is the most prominent among the four thorny issues raised by Almunia in May / last May.
Other issues include practices -hsp the newspaper said Almunia It limits the ability of advertisers to transfer their campaigns on other search engines, and "neglect" of content, such as user reviews from competing sites.